Honda: Let It Shine

You need to see this great commercial... at the Vimeo website... You won't be disappointed!

Great performance on online identity 2.0

Great campaign against phone and drive

You drive, you ring, you crash !

Perrier, the last commercial TV

Law & Order TV Show: Interrogation

Wonderful idea for the serie "Law & Order", made in New Zealand.



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Calvin Klein underwear

Like it ? Yes yes yes !!! I'm just a man, sorry ;-) Great idea !



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Ikea... again

Great instalation on bus shelter for Ikea by 1861 United - Milan : “It takes little to tidy up the kitchen.”

Australian Childhood Foundation

Provoking street campaign which can be seen right now in Melbourne for the Australian Childhood Foundation.



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Beyonce - Commercial Flash Mob

For the "Beyonce Tour" they place 100 dancers in London for a "commercial" Flash Mob, funny ...

200 horses in Amsterdam - Lancia Delta

The introduction of the Lancia Delta 200hp with 200 horses ...

Mercedes-Benz : Bas Plus.

Very graphical stuff!
Via.

BBDO Düsseldorf
/ Sehsucht

Lacoste Red!

Great website for the launch of the Lacoste Red! collection, a good work from the french agency Megalo(s), the guys who make the vision of the future tennis ...

Heineken, the Last Word ?

The First One by Heineken:



The Parodies by Bavaria (the competitor):



The Last One (final word?):

Museum Of Sex New York

Exploring the pleasure of oral sex for MuseumOfSex by Lowe NY

Zoo Safari

To communicate that Zoo Safari is not a common zoo, because the animals run free just like in a safari, they created electrostatic stickers containing animal pictures.

Inspired Bicycles - Danny MacAskill April 2009

A good video for starting the week, yeah, that's really great !!!

Subprime

A short animated video by Beeple. The film’s concept is about the American housing market spiraling out of control.



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YouCube

YouCube is a little project I’ve put together over the last two days. It allows you to map YouTube videos onto an interactive 3D cube and then save it to a database so you can show your friends. http://tinyurl.com/cu9763

Sites of the Week for April 24th 2009 by Line25

The Humvee School Program is an initiative that engages students with the technology and innovation behind the Humvee. http://www.humveeschoolprogram.com/



The Humvee School Program site continues the robust style of the Hummer with a range of blocks populated with all kinds of cool paper textures, diagrams and photography. A great example of the rough and ready design style in web design.

Puma Lift

The new shoes from Puma is very light : 173 gr, and they prove it inside the store ...

Home

"Home" is the latest movie directed by Yann Arthus-Bertrand, you have to see that, beautiful!

Gilette : Hockey Game

Great and intelligent use of outdoor marketing for Gilette by BBDO New York.

Pantene

Pantene makes a promise of strong hair. A poster with a real plait hanging from the back of a head was stuck on the doors of malls, supermarkets and beauty salons. The plait served as the door handle and each time patrons ‘pulled’ the hair handle, the core benefit of Pantene was communicated in an interesting manner.



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TELE2: Snowracer, Bicycle, Golf, Chainsaw

4 nice video for Tele2 by Forsman & Bodenfors - Sweden

Ask Al Gore

A movie who doesn't exist... for the moment. A good reason for publish, please forward !

Pirates: bigger music buyers?

Interesting read on a study made by a Norwegian school of management:
"Those who download "free" music from P2P networks are more likely to spend money on legit downloads than those who are squeaky clean, according to a new report out of Norway. The music labels, however, aren't quite buying that data."



Here.

Eukanuba

The dogs are the man bestfriends ... Nice outdoor action for Eukanuba by DMG.

Light and shadow

There’s just no escaping light and shadow — it’s everywhere you look. Everything you see reflects light and casts some sort of shadow. Visually, light and shadow help us make sense of what we see and help us understand texture, dimension and perspective.


Read more on Smashing Magazine

iPhone RFID

iPhone media player that uses physical objects to control media playback. It is based on Radio Frequency Identification (RFID) that triggers various iPhone interactions when in the range of a wireless tag embedded inside a physical object.



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Not Ikea, CONFORAMA !!! Damn...

Thanks to "dc" who knows the truth, this post was wrong, it's an action for Conforama. Good work !

Scarygirl: The game

Scarygirl came straight from the aussie talented illustrator Nathan Jurevicus mind, she's the hero of a supersweet flash video game available freely on the internet for a few days.

Here's the trailer video, and if you got some minutes (hours?) to spend on a computer game, think about Jack Skellington mixed up with Jack Sparrow, you got Scarygirl, a little girl, which is not as scary as she is creepy-cute! The game is ambitious and very well made, go check it out!

Philips: 21/9 TV website

They did it! 16/9 wasn't enough... for cinema! The dutch company Philips has just released a new type of LCD screen, in 21/9, which fits perfectly the large cinematic experience.

No more black bars, and they have added the Ambilight system to this thing! Go check the awesome website they made for it: short action movie, bullet-time style.

A must see!

Pepsi Max: Sharks

iPhone photo taken in Brussels, on friday the 17th of april!
Fish something big?

BMW: Checkmate

Excellent! Reactive, creative : on the top, must see ...





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Trident White

Long Lasting Whiteness by JWT.

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Nike Free 5.0

Run naked with the Nike Free 5.0 interesting, no ?

Secret to Ashton Kutcher's Twitter Success? Billboards

Here's how Ashton Kutcher really won the Twitter war with CNN: digital billboards.



Lamar Advertising, the third-largest billboard company in the U.S., got all Twitterpated yesterday when it rolled out "Follow Ashton Kutcher" across its national network of 1,133 digital billboards with hours' notice.

The rest of the article...

Philips: Carousel

A short film from Adam Berg and Stink Digital, for the launch of Philips Cinema 21:9 LCD TV.



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Cherry and Cake - 2.5 Birthday Party

Just to say a little hello to the friends of Cherry and Cake, happy 2,5 birthday Bo' ! ;-)

Daikichi Amano

Makes all kinds of weird films and photos involving girls with bugs, frogs, goldfish and eels... Interesting work but I'm so happy to not be a model !

www.daikichiamano.com/

The Friday Buzz ... plouf!

Trim : to be Fat or not to be ...

Great campaign for Trim (the fat breaker drink) by Leo Burnett - Jeddah. Simple and effective.




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Kotanyi Grill Spice Mix: Stickers

Nice guerilla action for Kotanyi Grill by Young & Rubicam - Budapest ... Miam Miam ...



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Faceless Watch

Think by Hironao Tsuboi and develop by the 100% Studio (you have to visit their site, cool products), this watch have a splendid minimal design, thanks to the LED technology.





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Macgyver, I am your father

I'm a geek, and proud to be.

Here's a funny mashup between Macgyver's opening theme and some Star Wars footage. If you guys are a bit nostalgic about both shows, then click play!

Incredible StopMotion

Great realization from Takeuchi Taijin, must see...

Shelves for life

You're the kind of guy that cannot get rid of his belongings?
You'll love this.

Forever.





More infos here.

Hello... world!

Since today, we made a decision, this blog will only be written in english:
We have more and more readers from lots of different countries, which means, switching "Pas Si Grave..." to Shakespeare's mother tongue!

For starters, here's my first english post on the blog!

CVV

A really nice realization for this spot, not funny but nice one. For info CVV is a phone service offering support to people suffering from depression.



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Ikea Viral Video

Parachutes fall on Paris, furniture for free or a new way of delivery ? ;-)




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Augmented reality by BMW for the new Z4

Too much fun, really cool and works well, you have to test it ! Good campaign of mix média : facebook page, video on youtube, fun and game.



http://www.bmw.co.uk/bmwuk/augmented_reality/homepage?bcsource=vanity

Discover Bolt...

... a great design agency from ... Russia, very good work. Far far away from the "cliché" of the Russian Design.



http://playbolt.ru/

Kinder Surprise

At least, they fired the blond' kid! YES!!!

MultiTouch in BIG

Why limited the mutitouch game xperience on the little screen of my iphone ? Just play on BIG BIG screen, it's more funny ...

Flutter, the next big thing after twitter ?

Funny my frieeeeeeends !

WWF Brasil : Coins

Nice installation for WWF Brasil

The tweet of the Baker

Albion, a bakery from London, is using something called Baker Tweet to announce what is being cooked in their kitchen. Done by Poke London.


BakerTweet from POKE on Vimeo.

Career Evolution in Advertising

So true ;-)

Volkswagen EOS

As usual, great ad from Agence V for the Volkswagen EOS

Sprint Now Video Campaign

A really nice animated spot for Sprint, a realisation from Superfad for the agency Goodby, Silverstein & Partners... Madmen? ;-)

Toilet Paper Roll Sculptures

Really nice work from Jacquet Fritz Junior, creates some amazing face sculptures with used toilet paper rolls. Portfolio download from the hp.

http://www.juniorleplieur.com/

Shii ... une Wii pour les filles!

Audi Q5 : FlipBook

The Duel : Lewis Hamilton vs. Steve McQueen

http://www.tagheuer.com/

Can design save the newspaper ?

Romain Mesnil

Buy him on eBay

La photo cabine, nous, on aime !

http://www.laphotocabine.com/

Women’s Aid

25 most wanted tips 4 iphone

From Smashing Mag

Heineken : My Live

Première publicité sur Iphone

vous téléchargez une application iphone (rendu gratuite par la pub) en échange de quoi vous avez un écran publicitaire qui défile entre deux niveaux de jeux gratuits comme iBasketball. Pour interagir avec la pub, il suffit de secouer votre iPhone pour faire danser le personnage (qui est bien évidement habillé en Docker’s).

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Pacemaker DJ

Pacemaker is the ultimate music machine for any situation – whether you’re on the road, on stage or at the afterparty.

http://www.pacemaker.net/

Oups !

Joshua Davis Updates

New website for one of the best designer-artist of the moment : Joshua Davis



Or browse his work on Flickr

Her Morning Elegance / Oren Lavie

Like a hobo...

Cette action de sensibilisation aux sans-abris s'est déroulée à Dusselforf, fin 2008. Le constat de base étant que les gens qui vivent dans la rue passent presque inaperçus, quasi invisibles.
Grâce à une caméra et à un projecteur judicieusement placé... Lutz, le SDF devient littéralement invisible, et finalement, on ne voit plus que lui!