Here’s the four minute version of “Hey Jude”, by the Beatles, sung by a crowd of 13,500 with 2000 microphones.
How did they get 13,500 people? The power of Twitter, Facebook, signs in the street, and this video clip inviting the public to be there in the square.
The Trafalgar Square stunt was developed at Saatchi & Saatchi, London and Partizan Films.
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