25.6.09

Philips versus the sun

The new campaign from Philips believes in the power of social networks... and Twitter!
Watch this video:



And then go to : http://philipsvs.com/
The idea is that you can tweet your (crasiest) idea about what a Philips product should take on, and the chosen idea wins the 21:9 Cinema TV and will be produced.
Fun!

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